Senior Copywriter/Creative Director Dan Brown, Writing & Content
I am both a risk taker and a solid strategist, resulting in the creation of powerful, provocative, well-grounded messaging. I am a big picture person with an eye for detail. My writing style is that of a chameleon, determined by client personality, not personal whim. I am a strong conceptual thinker, capable of capturing the essence of an ad campaign in a single, irresistible positioning line. What’s more, because I work fast, I’m also an exceptional value. If necessary, I can even deliver work overnight — without compromising quality.
A copywriter for 30 years, I played key roles at Arnold, Hill Holliday and other prominent agencies. I have created a broad range of copy and concepts for more than 200 national, regional and local clients — including BASF, Boston Gas, McCain Foods, Connecticare, Fidelity Investments & Brokerage, PwC, Putnam Investments, Citizens Bank, Bank Boston, First Union Bank (Wells Fargo),Gillette, McDonald's, Museum of Fine Arts/Boston, Near East Foods, New Balance, New England Aquarium, New England and New York Telephone, Polaroid, Progress Software, SolidWorks, Cayman Systems, and Ragu. My range encompasses print ads, TV commercials, radio spots, video scripts, taglines, product and service names, banner ads, website content, blogs, social media, direct mail, email campaigns, brochures, annual reports, advertorials, trade articles for both consumer and business-to-business clients. My work has won several hundred major international, national and regional honors, including numerous CA, Clio, One Show, Andy, Art Directors Club of New York, Hatch and London International Awards.
Writing & Content
Blog Writing
Business Writing
Catch Phrases
Copywriting
Writing