Copywriter Yaakov Pinsky, Writing & Content

A seasoned professional with extensive experience in the sales and marketing industry, holding a B.A Honours in Psychology. Previously running an outsourced sales and marketing company in Toronto, Canada, I have been fully involved in writing job posts, developing training content, website content, social media content, and more. I have ran successful campaigns for top tiered clients such as Canadian Tire and Save the Children, geared towards customer and donor acquisition along with brand awareness. Having recently transitioned my business model, I am currently a sales management consultant aiming to develop and grow my clienteles businesses. I'm confident in my ability to bring success to you and your organization and help you thrive too!

MediaNews Group, Metro Detroit — Freelance reporter September 2019 - PRESENT ● Freelance journalism for the local newspapers The News-Herald and The Press & Guide. In-depth coverage of local stories and events. The Game Haus LLC., Remote — Freelance NBA journalist January 2019 - PRESENT ● Covering the NBA; work includes breaking news, analysis, predictions, long-form articles, as well as appropriate social media sharing. Gordon Food Service, Dearborn Heights, MI — Sales associate May 2016 - PRESENT ● Stocking merchandise. ● Customer assistance. Scleroderma Foundation- Michigan Chapter, Metro Detroit — Communications intern August 2019 – November 2019 ● Part time internship position that included writing articles, interviewing subjects, and creating web documents. EDUCATION Wayne State University, Detroit, MI — Student SEPTEMBER 2015 – APRIL 2020 Print and online journalism major with minors in new media and media arts and studies. Work samples can be found here: https://www.linkedin.com/in/zachary-russell-48b503153/ https://www.clippings.me/zachrussell

Writing and developing web content. I plan my wordplay design to capture prospective clients and include a persuasive call to action to convert leads into actual customers. I concentrate on building traffic through use of SEO ingrained styles in developing my content.

I am a project manager for a language translation company, tasked with editing and proofreading translated documents to ensure the highest quality. In addition, I manage the company social media accounts, creating original content for marketing and information purposes, as well rewriting for the company website and email marketing blasts. I have several years of academic research writing experience, as well as blog and informational article writing experience. I am proficient at proofreading and editing, with a keen eye for details.