Digital marketing Akshita Rana, Sales & Marketing

Creative professional Graphic Designer and Web Content Specialist with 3+ years experience in eCommerce seeking to work with an organization that will utilize my creative skills to effectively execute content development strategies through innovative design. Highly proficient in various Adobe CC software with a strong background in Front-End Development tools, such as, HTML5, CSS and User Experience.

I am a goal-oriented Marketing and Business Analytics professional with exceptional analytical, marketing, and leadership skills. My background includes successful experience with digital marketing software in global markets, combined with theoretical knowledge and experiential projects gained from my MBA coursework and my past experience driving high-volume marketing analysis. I am particularly strong in my understanding of international marketing, digital/social media, branding, and the development of communication plans, marketing collateral, and digital assets to grow market awareness and pipeline. For example, as an MBA student, I used marketing simulation software to formulate and implement long-term marketing strategies for a large corporation. I co-wrote and co-presented a paper on marketing research and global marketing strategies at the 4th International Conference on Marketing in Thailand and wrote and published a press release for the 2017 International Davey Awards. Additionally, I initiated and managed a Markstrat Simulation course project, in which I assisted in teaching marketing for fellow graduate students. MY CORE SKILLS INCLUDE: * Quantitative Analysis * Qualitative Analysis * Data-Driven Analytics * Business Administration * Cross-Functional Relationships * Persuasive Communication * Leadership * Customized Training Programs * Corporate & Promotional Multi-Media * Decision-Making * Team Building

Bilingual Advertising Professional with extensive experience in Social Media Marketing,Project Management and Public Relations, ready to work. Some of my clients: Disney+, UCLA, Lionsgate Entertainment.

• Strategized marketing packages, including web design improvements, social media marketing campaigns, key words and phrases to increase search engine optimization (SEO) for clients. • Tracked campaign analytics and reported findings to clients. • Managed client digital marketing strategies to meet goals and objectives. • Created paid ads for clients to run on Google, Facebook ,and Instagram, leading to scaling in ad spend and a higher ROI • Served as main point of contact for clients, planning strategies, answering questions, etc. • Established core metrics for specific projects based upon client needs. • Planned, implemented and maintained successful SEO and SEM strategies. • Audited website performance each week to make positive adjustments to marketing plans.