Freelancer Katie Chapa
BASIC
22 $

Marketing Consultant Katie Chapa, Sales & Marketing

Katie Chapa
United States, Burlington
Joined Jul 9, 2020

About Katie

Marketing Consultant Gray Television - Burlington, VT February 2020 to Present • research clients' products, services, plans, competitors and target markets • develop marketing strategies based off clients needs • meet clients for briefings and present marketing proposals to clients for approval • brief agency colleagues, and work with them to pla...Expand

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About freelancer

Katie
BASIC
Katie Chapa
(0 reviews)
Joined Jul 2020
Last seen
7 months ago
WORK EXPERIENCE Marketing Consultant Gray Television - Burlington, VT February 2020 to Present • research clients' products, services, plans, competitors and target markets • develop marketing strategies based off clients needs • meet clients for briefings and present marketing proposals to clients for approval • brief agency colleagues, and work with them to plan and implement the best advertising solutions for the client • ensure that projects are completed on time and within budget. • meet clients to discuss strategy and report on progress • respond to clients' requests as they arise • take part in pitches for new contracts Admissions & Marketing Specialist Rice Memorial High School - South Burlington, VT February 2019 to February 2020 • Assisted with the development and implementation of program specific marketing and recruitment strategies • Attended school fairs and other events to market and recruit for the school • Managed Rice Memorial High School social media pages including Facebook, • Instagram, LinkedIn and Twitter • Conducted tours with prospective parents interested in the program offered by Rice • Planned and coordinated different marketing and enrollment events to build • admissions funnel with the goal of drawing in more students from the public • schools • Created, designed and distributed marketing materials such as brochures, • promotional fliers and other related collateral • Maintained student data base, while running quarterly marketing and enrollment • reports Community News Editor Champlain Valley Newspaper Group March 2018 to March 2019 • Designed several pages for daily newspaper publication using InDesign • Managed social media pages for daily newspaper • Interviewed and reported on various topics including health, nonprofit work and community initiatives KATIE CHAPA Burlington, VT [email protected] 6098701530 Authorized to work in the US for any employer • Sorted, wrote, posted community stories, briefs and calendar items for the Saint Albans Messenger, a daily publication News Producer Nexstar Media March 2017 to March 2018 • Produced morning four-hour newscast by writing scripts, stacking stories, and finding breaking news stories around the local community • Worked with reporters, news director, and other producers to create an exciting, newsworthy, show every day • Coordinate with creative department to develop promotion strategies for upcoming newscasts Public Relations Intern 855bugs.com September 2014 to September 2015 • Managed social media pages including Twitter, Facebook, Google Plus, and Linked In • Wrote blog posts for the company's website with the goal of promoting their company and sharing important information with their clients • Interviewed new franchises • Reported on company meetings and business trips • Wrote sales pitches for the company's sales folder while being a liaison between the company and their clientele Editorial Intern Wacoan Magazine June 2015 to August 2015 • Worked with social media coordinator to develop creative and engaging posts to promote the city of Waco while unifying the community • Researched and collaborated with magazine editor on city events, writing creative copy for these events to be published in the magazine • created public relations campaigns to drive subscription and gain competitive edge EDUCATION BA in Journalism Baylor University SKILLS Adobe Creative Suite HubSpot Public Relations Public Speaking • • • • Creative Direction Sales Experience Community Relations Social Media Management Adobe InDesign Search Engine Optimization (SEO) Blogging Copywriting LINKS http://www.katiegrovatt.weebly.com CERTIFICATIONS AND LICENSES driver's license • • • • • • • •
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