Freelancer Dia Khan
BASIC

Marketing Lead Dia Khan, Sales & Marketing

Dia Khan
India, Mumbai
Joined Oct 15, 2020

About Dia

Design Thinking (Online) MIT Sloan School of Management 2017-2018 PGD in Integrated Marketing Communications Xavier Institute of Communications, Mumbai University 2014-2015 Bachelor’s in Commerce P.D. Lions College, Mumbai University 2008-2011 SUMMARY 5+ years of expertise in B2B product marketing & revenue management in AI technology and EdTec...Expand

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About freelancer

Dia
BASIC
Dia Khan
(0 reviews)
Joined Oct 2020
Last seen
8 months ago
I am a B2B product marketer with a bent towards analytical aspects of a customer journey. I have 5+ years of expertise in B2B product marketing & revenue management in AI technology and EdTech industry. Another 3 years of experience in brand and event management in media industry. I have creatively and analytically resolved a product marketing problem by working in tandem with the different stakeholders. I have re-designed the go to market strategy for the product which resulted in 15% improved in customer acquisition cost and improved the marketing RoI by 85% which in turn helped in meeting the quarterly revenue target of the company. My leadership ability has enabled me to identify and enact efficiencies in even the most complicated organizational environments. I have set-up the entire inside sales team for engagement of quality leads. I have achieved significant overall results improving the user base by 96%, 82% increase in lead generation by identifying and improvising the process. I am very keen to explore B2B product marketing/brand management roles as I have gained the expertise to achieve revenue targets with a holistic view of strategic and business insights. I can contribute to implementing successful go to market strategies and drive the P&L for the product portfolio.

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