Freelancer Andre Khatchaturian
BASIC
50 $

Social Media Specialist - Remote Andre Khatchaturian, Writing & Content

Andre Khatchaturian
United States, Boston
Joined Jul 8, 2020

About Andre

Versatile digital content producer with experience producing written and video content and covering landmark sporting events. Experience using strong search engine optimization (SEO) practices to optimize web traffic. Able to tackle a variety of different assignments, from producing long-form written and video features and short-form news hits to ...Expand

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About freelancer

Andre
BASIC
Andre Khatchaturian
(0 reviews)
Joined Jul 2020
Last seen
7 months ago
Versatile digital content producer with experience producing written and video content and covering landmark sporting events. Experience using strong search engine optimization (SEO) practices to optimize web traffic. Able to tackle a variety of different assignments, from producing long-form written and video features and short-form news hits to co-hosting digital shows, segments and podcasts. Produces engaging and informative content under tight deadlines. Possesses strong sports ana- lytics background, which is implemented in both written and video content. Proficient videographer with shooting experience. Fast learner who can familiarize himself to new equipment and software. WORK EXPERIENCE New England Sports Network (NESN.com) (Watertown, MA — 2014 - Present) The largest regional sports network in North America, per COMScore. Digital Content Producer (Print and Video) • Responsible for creating informative, engaging and polished written and video content (both short- and long-form) related to New England sports and mixed-martial arts and distribute content across NESN’s social media platforms with the goal of optimizing traffic through strong SEO practices. • Oversee digital video production from inception (writing scripts, gathering graphical elements), production (shooting), edit- ing and distribution via social channels. • Used YouTube and Google Analytics extensively to monitor site and video traffic and examine the source of web traffic for NESN’s digital outlets (Facebook, Twitter, YouTube, Instagram). Used analysis to optimize stronger SEO practices in order to optimize traffic. • Helped increase NESN’s YouTube subscriber count by 1250 percent during five-year tenure through strong SEO practices and the production of engaging content. • Collected player sound, conducted and produced interviews and on-location segments, produced packages and wrote blog posts from tentpole events such as Super Bowl 50 and 51, marquee UFC fights, and the NBA and NHL playoffs. • Produced NESN.com's first-ever live multi-location digital show during the 2017 NBA Draft and replicated the feat with another elaborate live multi-location post-fight show following Floyd Mayweather’s historic fight against Conor McGregor in August 2017. Show was one of NESN.com's highest-viewed videos on YouTube, generating nearly 100,000 views. • Led NESN’s UFC coverage with written and video content, live coverage at more than one dozen events, hosting NESN’s first UFC/MMA podcast and conducting interviews with various UFC athletes. Established strong rapport with local New England MMA fighters. • Hosted and produced NESN’s most-watched digital show, “The Spread,” an NFL picks video podcast. Success of show led to sponsorship. • Regularly covered regular-season games and practices for New England’s local professional sports teams. • Made NESN’s content stand out by incorporating compelling analytics. EDUCATION University of Southern California (2008-2011) Bachelors of Science - Mathematics/Economics Boston University (2013-2014) Masters of Science - Journalism • Search Engine Optimization • Google Analytics Certification • YouTube Analytics • Video editing: Final Cut Pro X, Adobe Premiere • Wordpress VIP • HTML/CSS
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