Hire Conversion Rate Optimisation freelancers in India

Campaign Management, Analytics, SEO, SEM,HTML,scripting, over all eight years of experience in fmcg, software and contact center

Devised‌ ‌B2C‌ ‌integrated‌ ‌marketing‌ ‌campaigns‌ ‌with‌ ‌the‌ ‌aim‌ ‌of‌ ‌‌new‌ ‌user‌ ‌acquisition‌ ‌through‌ ‌product‌ ‌and‌ ‌ digital‌ ‌marketing‌ ‌channels‌ ‌leading‌ ‌to‌ ‌a‌ ‌growth‌ ‌of‌ ‌‌28%‌ ‌new‌ ‌users‌‌ ‌at‌ ‌an‌ ‌average‌ ‌‌CAC‌ ‌‌of‌‌ ‌10,000/-‌.‌ ‌ ❖Launched‌ ‌B2B‌ ‌marketing‌ ‌campaigns‌ ‌to‌ ‌onboard‌ ‌partners/affiliates‌ ‌resulting‌ ‌in‌ ‌‌7%‌ ‌growth‌‌ ‌week‌ ‌on‌ ‌week.‌ ‌ ❖Monitored‌ ‌reports‌ ‌of‌ ‌campaign‌ ‌results,‌ ‌ROI,‌ ‌web‌ ‌analytics‌ ‌&‌ ‌evaluation‌ ‌of‌ ‌KPIs,‌ ‌pointing‌ ‌out‌ ‌areas‌ ‌of‌ ‌ importance.‌ ‌ ❖Worked‌ ‌with‌ ‌business‌ ‌&‌ ‌creative‌ ‌functions‌ ‌to‌ ‌oversee‌ ‌the‌ ‌‌quality‌ ‌of‌ ‌content‌ ‌created‌ ‌to‌ ‌ensure‌ ‌‌brand‌ ‌identity‌ ‌ is‌ ‌being‌ ‌adhered‌ ‌to‌ ‌in‌ ‌campaigns‌ ‌and‌ ‌all‌ ‌communication‌ ‌channels‌ ‌and‌ ‌‌managed‌ ‌social‌ ‌media‌ ‌marketing‌ ‌using‌ ‌ performance‌ ‌goals‌ ‌issuing‌ ‌‌7%‌ ‌growth‌ ‌in‌ ‌engagement‌‌ ‌and‌ ‌‌5%‌ ‌in‌ ‌number‌ ‌of‌ ‌followers‌‌ ‌week‌ ‌on‌ ‌week.‌ ‌ ❖Drove‌ ‌and‌ ‌monitored‌ ‌A/B‌ ‌and‌ ‌multivariate‌ ‌experiments‌ ‌on‌ ‌Facebook,‌ ‌Instagram,‌ ‌LinkedIn,‌ ‌Google,‌ ‌etc‌ ‌to‌ ‌ optimize‌ ‌key‌ ‌performance‌ ‌metrics;‌ ‌analyze‌ ‌findings,‌ ‌present‌ ‌recommendations‌ ‌and‌ ‌scaled‌ ‌wherever‌ ‌ necessary.‌

I've been working with CarDekho.com for more than 4 years looking into their New Auto business from the Analytics and Marketing perspective. I take great onus in the tasks I take up (From optimisation strategies to planning to user analytics). Also, having worked in a startup environment gives a feeder to chase deadlines and stretch my own capabilities. From the academics side, I have completed my Bachelors (With Honours) in Mathematics from Hansraj College, University of Delhi as a research scholar.

As a professional writer, I am well-versed with all types of content marketing aspects. I can write blogs, web2.0, social media posts, website content, articles, etc.