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Shashikanth Reddy Addla
Data Analyst Shashikanth Reddy Addla, Data Entry & Admin
Summary: • Qualified PGDM (Marketing) Professional with over 2 years of experience in developing Business Intelligence Solutions, BI Reports using Advanced Excel, Qlikview and MS Power BI • Gained knowledge in: MS SQL, R & Python Languages • Steered improvement initiatives with focus on streamlining and managing processes with proactive planning, introduced new concepts, steering change • Proficient in mapping business requirements, designing customized solutions with strong analytical skills and ability to analyze business practices and define optimal procedures • Experience of working on data sets related to Time Series analysis, Segmentation & Clustering; building prediction models using different algorithms in R and Python • A dedicated analyst with capability in analyzing & summarizing large set of data, formulating search strategy and articulating results for business development project • A communicator, team player with a very methodical and professional work approach Data Analysis and Insights: • Sharing customer's SKU level analytics with respective Sales Leaders for consumer insights & order replenishment • Deep diving into Customer base segmented at geographical and product category level; Regular insights into Expansion, Extraction and Cross Vertical Sales shared for future Business Planning • Analyzing Industry trends from various Market Research Reports, was able to suggest the segments having highest growth potential for preparing proper course of action • Critically analyzed Inventory Ageing at one of the Manufacturing Units and correlated the same with past Sales Trends and corresponding Price Approvals; Result was an ageing based price model for all Inactive products to make way for new production & warehousing of active products • Conducted structured War Room calls on live dashboards with pro rata Targets for each region on multiple projects Reports and Dashboard Development: • Responsible for preparing Composite Sales Dashboard from SAP Transactions depicting important trends in Customer Sales, Recievables, Order Pendancy and Channel Expansion • Worked on different data sets to combine the same onto a Dashboard showcasing correlations between Sales, Demand Generation, Display and on-site Inventory • Provide regular recommendations based on Data Analytics to management, acted as a change agent to drive once approved • Involved in preparing presentations for board level meetings and executive committee meetings by coordinating and collecting data from all concerned departments. • Handled LMS data monitoring for tracking of Lead generation, Funnel Progress and Business Conversion along with Visit Adherance and Demand Generation Index fetching data from SFA dump reports. • Published monthly reports on region wise, dealer wise, vertical wise performance of newly appointed dealers; formulating regional level performance dashboards for reviews to be conducted by top management and tracking the action log. • Contibution of new customers towards the business growth • Analysed and reported performance of Annual Business planning customers, bucketing them into 4 sets to help design course of action for remaining months
Data Entry & Admin
Data Vizualization
Data Analytics
Microsoft Office
10 $
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