Social Media Specialist - Remote

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We are a tech company expanding our marketing team. We are looking for an experienced remote Digital Marketing Analyst to support our digital marketing team. Your responsibilities will include tracking online marketing trends, researching, collecting and analyzing data, developing campaign strategies, optimizing and reporting online campaign performance, and communicating with clients. Responsibilities: Collecting and analyzing customer, marketing, and web behavioral data. Testing campaigns, analyzing key metrics, and identifying opportunities to increase campaign performance. Developing and presenting learnings from your analyses, including actionable insights and recommendations. Developing digital campaign and web measurement strategies. Creating dashboards, data visualizations, and campaign and website performance reports. Monitoring and analyzing digital media and marketing trends. Communicating and presenting to colleagues, senior managers, and clients. Requirements: Bachelor's degree in Marketing or similar work experience. Experience with analytical and reporting tools such as Google Analytics. Knowledge of digital marketing across social, display, and programmatic platforms. Strong analytical and strategic thinking skills. Ability to make data-driven decisions. Excellent interpersonal and collaboration skills. Strong communication and presentation skills.

Sales consultants work closely with customers throughout the sales process. They foster a successful relationship endearing the customer to their business. These consultants handle any enquires produced by the client, investigate the issue and provide the necessary feedback. They work hard to network and negotiate with potential clients about their orders, generating revenue for the company. Consultants process customer orders in a timely manner, ensuring the clients approval. They also work closely with other departments and teams, such as accounting and marketing. Sales consultants also use sales applications to update client information and requests. They often schedule appointments for sales representative and other consultants. Sales consultants keep normal office hours. They travel to client locations when needed.

Successful Candidates Must Demonstrate the Following Abilities: • Ability to think strategically and implement all tactics involved with assigned programs. • Have a strong work ethic and be comfortable taking initiative working in a fast paced, start-up environment. • Highly collaborative and work well on diverse teams as well as with consultants and external stakeholders. • Experience working with local governments, including staff and elected officials. • Proven experience achieving business objectives using various marketing and communications strategies and tactics. • Customer service focused with both internal and external customers. • Be a strong, compelling communicator who speaks and writes clearly. • Have a high tolerance for uncertainty but know how and when to bring things to resolution. • Strong analytical skills and attention to detail. • Handle multiple priorities to meet deadlines and escalate key issues. • Ability to interpret and explain policies, procedures, and regulations. Duties and Responsibilities • Developing communications and outreach plans: Lead the development of research-driven outreach plans in coordination with member agencies and other stakeholders. • Develop communications and outreach materials: Draft news releases, fact sheets, web copy, direct mail, talking points, presentations, etc. in support of CPA, its programs, and initiatives. • Coordination: Work collaboratively with representatives from member agencies, elected officials, CPA staff and marketing consultants to gain concurrence and approval on plans and materials. • Team support: Provide writing, editing and brainstorming support to other members of the CPA team when needed. • Project Management: Responsible for establishing a schedule for assigned projects, adhering to the established schedule, and managing to the assigned budget. • Measurement, Analytics, and Verification: Develop indicators to measure program effectiveness. Analyze program outcomes to modify implementation activities. Develop and implement verification protocols to support cost and environmental effectiveness claims. • Written Reports and Oral Presentations: Write reports and develop presentations that may be shared with CPA’s Board of Directors, Board Committees, executive management, customers, and community & industry groups. • Other duties as assigned. Qualifications Candidates must have a bachelor's degree and at least 5 years of experience in strategic communications and media relations. CPA may consider equivalent experience to University Degree and 5 years relevant experience. Candidates must be located in the Los Angeles area and available to attend in person meetings throughout the region as needed. Must be able to sit at a desk and work on a computer for prolonged periods. Currently, this position is temporarily remote; however, when the office reopens in September, this position is expected to report to our downtown Los Angeles office 2-3 days per week. (Actual days of the week to be worked in the office will be determined by CPA, not by the candidate.) Required Skills • Demonstrated experience in strategic communications, media relations and customer outreach. • Excellent writer; familiar with Associated Press (AP) style. • Demonstrated experience with market research, measurement, and ROI (return on investments). • Demonstrated experience working with consultants, elected officials, their staff, and other partner stakeholders. • Excellent project manager, familiar with different project management tools such as Microsoft Project, Wrike, Basecamp, Monday, or another comparable tool. • Excellent verbal communicator. • Demonstrated experience working with a combination of stakeholders, staff, and consultants. • Highly proficient with Microsoft Office Suite, particularly Excel and PowerPoint. Preferred Skills • Knowledge and understanding of the CCA (Community Choice Aggregation) (Community Choice Aggregation) business model and the ability to articulate how customer programs support this model. • Awareness of a variety of outreach strategies and tactics including digital, traditional media, social media, direct mail, etc. • Creative problem solver. • Marketing and outreach experience to diverse Southern California communities.